Service Creation Wizard

The service creation wizard walks vendors through building a professional service listing in six clear steps. It saves progress automatically, so vendors can start now and finish later.

Service Creation Wizard

How It Works

Vendors access the wizard from their Dashboard. The six steps are:

  1. Basic Info -- Title, category, and description
  2. Pricing -- Packages with prices, delivery times, and features
  3. Gallery -- Images and videos to showcase work
  4. Requirements -- Questions buyers answer before work starts
  5. Extras and FAQs -- Optional add-ons and frequently asked questions
  6. Review -- Final check before publishing

Each step can be saved as a draft at any time. A progress bar at the top shows which steps are complete.

Step 1: Basic Info

This is where vendors describe what they are offering.

Service title -- A clear, specific headline for the service. Think "I will design a professional logo for your brand" rather than "Logo design." The title should tell buyers exactly what they will get. Keep it between 10 and 80 characters.

Category -- Choose from the service categories the site owner has created (e.g., Design, Writing, Marketing). The Category dropdown lists top-level categories only.

Subcategory -- If the category you picked has subcategories, a second dropdown appears listing them. Choosing a subcategory keeps the parent category too, so your service is found under both.

If a category has no subcategories, the second dropdown stays empty and can be skipped -- it is optional.

Description -- A detailed explanation of what the vendor delivers, their process, what is included, and what is not. This is where vendors sell their expertise. Up to 5,000 characters.

Tags -- Up to 5 keywords that help buyers find the service through search (e.g., "logo, branding, graphic design, minimalist, business").

Step 2: Pricing Packages

Vendors set up their pricing using a 3-tier structure: Basic, Standard, and Premium. Only the Basic package is required -- Standard and Premium are optional.

Each package includes:

  • Package name -- Defaults to "Basic," "Standard," or "Premium" but can be customized
  • Price -- Starting from $5 minimum for the Basic package
  • Delivery time -- How many days to complete the work (1, 2, 3, 5, 7, 14, 21, or 30 days)
  • Revisions -- How many rounds of changes are included (0 to 5, or unlimited)
  • Features list -- A checklist of what is included in this package

[PRO] When the Pro plugin is active, the recurring-services feature flag is on, and recurring services are globally enabled in Sell Services > Settings > Orders & Disputes, a Recurring Billing section appears in this step. The flag is off by default in 1.3.0, so this section is normally hidden. Vendors can toggle recurring billing on and choose a frequency (Weekly, Monthly, Quarterly, or Yearly). See Recurring Services for full details.

For a deeper look at pricing strategy, see Pricing and Packages.

Step 3: Gallery

This is where vendors show off their work. Strong visuals make a big difference in conversions.

Main image -- Required. This is the primary image buyers see in search results and on the service page. Recommended size: 800x600 pixels.

Additional images -- Showcase more work samples. You can add up to 4 in the free version, or unlimited with [PRO].

Video embeds -- Add YouTube or Vimeo links to demo your work. 1 video in the free version, up to 3 with [PRO].

Supported image formats: JPG, PNG, GIF, and WebP. Maximum 5MB per image.

For tips on creating a great gallery, see Service Media.

Step 4: Requirements

Requirements are questions buyers answer after purchasing, before the vendor starts working. This ensures the vendor has everything they need upfront.

Each requirement has:

  • A question -- What do you need from the buyer?
  • An answer type -- Short text, long text, file upload, or dropdown choices
  • Required or optional -- Mark critical questions as required

You can add up to 5 requirements in the free version, or unlimited with [PRO].

Common examples:

  • "What is your business name?" (short text)
  • "Describe your project in detail" (long text)
  • "Upload your brand guidelines" (file upload)
  • "Choose your preferred style" (dropdown: Modern, Classic, Minimalist)

For more details, see Requirements and FAQs.

Step 5: Extras and FAQs

Service Add-ons (Extras)

Add-ons let vendors offer optional upgrades that increase order value. Buyers select these during checkout.

Types of add-ons:

  • Checkbox -- Simple yes/no (e.g., "Include source files" for $20)
  • Dropdown -- Pick one option (e.g., resolution: 720p, 1080p, 4K)
  • Text input -- Buyer types something (e.g., "Business name for the logo")
  • Quantity -- Select how many (e.g., "Extra revisions" at $10 each)

You can add up to 3 extras in the free version, or unlimited with [PRO].

For more on pricing and types, see Service Add-ons.

FAQs

Frequently Asked Questions help buyers make purchasing decisions. Vendors add common questions and answers that appear on the service page.

Great FAQs cover:

  • What is included and what is not
  • Delivery timeframes
  • Revision process
  • Refund policy

You can add up to 5 FAQs in the free version, or unlimited with [PRO].

Step 6: Review and Publish

The final step shows a summary of the service with a completion checklist. Before publishing, the wizard verifies:

  • Service title is at least 10 characters
  • A category is selected
  • Description is at least 120 characters
  • Basic package has a price and delivery time
  • A main image is uploaded

If anything is missing, the wizard highlights what needs to be fixed.

Publishing options:

  • Save Draft -- Save progress and come back later. Only the vendor and admins can see draft services.
  • Publish Service -- If your marketplace has moderation turned on, the service is submitted for admin review. If moderation is off, it goes live immediately.

Tips for Creating Great Service Listings

  1. Be specific in your title -- "I will design a modern logo with 3 concepts" beats "Logo design services"
  2. Use all available images -- Services with more visuals get more orders
  3. Price strategically -- Make your Standard package the best value so most buyers choose it
  4. Write clear requirements -- The better your intake questions, the smoother the order process
  5. Add FAQs proactively -- Answer the questions buyers would ask before they need to ask them
  6. Keep your description scannable -- Use short paragraphs and highlight key deliverables

Related Guides